Farid Fuel Distribution Chain Visual Identity

Farid is a knowledge-based fuel distribution company in Iran, known for its innovative approach and expert team. With a strategic vision, it has expanded its services across national and international oil and gas markets, offering design, consulting, and engineering solutions.

Since 2018, Farid has been officially licensed to operate as a nationwide fuel distribution brand, providing gasoline, diesel, and CNG through its growing network.

CONCEPT

The logo combines three key elements—torch, oil, and fire—to reflect the company’s identity in the energy sector. The flame form represents progress and leadership, while the central droplet symbolizes oil as the core of the business. The sharp base adds a sense of precision and direction.
With bold colors and a clean structure, the design communicates energy, innovation, and industrial strength in a modern, memorable way.

COLOR PALETTE