Visual Identity of Vilosan

Vilosan specializes in selling refrigeration, cooling, and HVAC equipment and components — including cold storage rooms, refrigerators, freezers, chillers, air conditioners, and ducted split systems. The company has recently expanded its services to include the installation and commissioning of refrigeration and HVAC systems as well.

Concept

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Letter “V” in Persian

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mountain

The Vilosan logo combines the form of Mount Vilo (located in Lorestan Province) with the Persian letter “و”, creating a unique and meaningful symbol. The mountain represents strength, stability, and reliability — qualities that reflect the Vilosun brand’s identity in the refrigeration and HVAC industry. The use of the Persian letter “و” also highlights the brand’s cultural roots while giving the modern design an authentic Iranian character. The cool blue color was chosen to evoke a sense of coldness and freshness, directly aligning with the nature of Vilosun’s products and services.

Color Palette

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Logo Variations (FA)

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Logo Variations (EN)

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